{"id":29408,"date":"2025-05-26T17:58:05","date_gmt":"2025-05-26T10:58:05","guid":{"rendered":"https:\/\/interpetfest.com\/?p=29408"},"modified":"2025-07-06T21:18:27","modified_gmt":"2025-07-06T14:18:27","slug":"how-a-pet-fair-can-help-you-get-your-product-into-pet-shops","status":"publish","type":"post","link":"https:\/\/interpetvietnam.com\/fr\/comment-un-salon-des-animaux-de-compagnie-peut-vous-aider-a-distribuer-vos-produits-dans-les-animaleries\/","title":{"rendered":"Comment un salon des animaux de compagnie peut vous aider \u00e0 faire distribuer votre produit dans les animaleries"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-30785\" src=\"https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design.jpg\" alt=\"Produits pour animaux de compagnie en rayon animalerie\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design.jpg 1600w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design-300x169.jpg 300w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design-1024x576.jpg 1024w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design-768x432.jpg 768w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design-1536x864.jpg 1536w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design-18x10.jpg 18w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/Untitled-design-600x338.jpg 600w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>Ces derni\u00e8res ann\u00e9es, le secteur des animaux de compagnie en Asie du Sud-Est a connu une croissance fulgurante. De plus en plus de personnes consid\u00e8rent leurs animaux comme des membres de la famille, ce qui a entra\u00een\u00e9 une forte augmentation de la demande en produits, services de toilettage et m\u00eame caf\u00e9s pour animaux. Par cons\u00e9quent, de nombreux entrepreneurs envisagent d&#039;ouvrir des animaleries ou de lancer de nouvelles marques pour profiter de ce march\u00e9 en plein essor. L&#039;un des meilleurs moyens de percer dans ce secteur et de se constituer un r\u00e9seau est de participer \u00e0 un salon animalier\u00a0: vous pourrez y pr\u00e9senter vos produits, rencontrer des d\u00e9taillants et \u00e9largir vos contacts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un salon animalier est l&#039;un des meilleurs endroits pour d\u00e9velopper votre marque et distribuer vos produits en magasin. Vous pourrez y rencontrer des propri\u00e9taires d&#039;animaleries, pr\u00e9senter vos articles et nouer de v\u00e9ritables relations. Si vous r\u00eavez de voir vos produits pour animaux en rayon, commencer par un salon animalier comme celui-ci est une excellente id\u00e9e. <\/span><a href=\"https:\/\/interpetvietnam.com\/fr\/\"><span style=\"font-weight: 400;\">InterPet Expo Vietnam<\/span><\/a><span style=\"font-weight: 400;\"> est un premier pas judicieux.<\/span><\/p>\n<h2><b>Qu&#039;est-ce qu&#039;une foire aux animaux de compagnie ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Un salon animalier est un \u00e9v\u00e9nement qui rassemble tous les acteurs de la fili\u00e8re des animaux de compagnie. On y trouve notamment des fabricants de produits pour animaux (comme vous !), des propri\u00e9taires d&#039;animaleries, des grossistes, des amoureux des animaux et m\u00eame des influenceurs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c0 InterPet Expo Vi\u1ec7t Nam, nous cr\u00e9ons un espace \u00e0 la fois convivial et professionnel o\u00f9 :<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les marques pour animaux de compagnie peuvent mettre en valeur leurs produits.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les propri\u00e9taires d&#039;animaleries peuvent d\u00e9couvrir les nouveaut\u00e9s<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Les amoureux des animaux peuvent faire leurs achats, apprendre et profiter<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Chacun peut cr\u00e9er des r\u00e9seaux et progresser ensemble.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Que vous d\u00e9butiez ou que vous vendiez d\u00e9j\u00e0 en ligne, participer \u00e0 un salon animalier comme le n\u00f4tre est l&#039;une des d\u00e9cisions les plus judicieuses pour votre marque.<\/span><\/p>\n<h2><b>Pourquoi un salon des animaux de compagnie vous aide \u00e0 int\u00e9grer les animaleries<\/b><\/h2>\n<h3><b>1. Vous rencontrez les bonnes personnes en personne<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-32204\" src=\"https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445.jpg\" alt=\"Salon des animaux de compagnie \" width=\"1920\" height=\"1280\" srcset=\"https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445.jpg 1600w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445-300x200.jpg 300w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445-1024x683.jpg 1024w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445-768x512.jpg 768w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445-1536x1024.jpg 1536w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445-18x12.jpg 18w, https:\/\/interpetvietnam.com\/wp-content\/uploads\/2025\/05\/DSTU4445-600x400.jpg 600w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/b><\/h3>\n<p><span style=\"font-weight: 400;\">InterPet Expo Vietnam attire de nombreux propri\u00e9taires d&#039;animaleries, distributeurs et acheteurs \u00e0 la recherche des derni\u00e8res tendances. Les rencontrer en personne vous permet d&#039;instaurer un climat de confiance et de nouer de v\u00e9ritables relations. Vous pouvez ainsi partager votre histoire, pr\u00e9senter votre produit et r\u00e9pondre \u00e0 leurs questions, le tout en face \u00e0 face.<\/span><\/p>\n<h3><b>2. Vous renforcez la cr\u00e9dibilit\u00e9 de votre marque<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Participer \u00e0 un salon animalier montre votre s\u00e9rieux. Vous n&#039;\u00eates pas qu&#039;un simple site web ou une page sur les r\u00e9seaux sociaux\u00a0: vous \u00eates une marque passionn\u00e9e et engag\u00e9e. Les commer\u00e7ants ont ainsi davantage confiance en vous.<\/span><\/p>\n<h3><b>3. Vous apprenez vite<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Vous vous demandez si votre emballage est transparent\u00a0? Ou si vos prix sont justifi\u00e9s\u00a0? Lors d\u2019un salon animalier, vous obtiendrez des retours concrets de commer\u00e7ants et de clients. Cela vous permettra de progresser et d\u2019apporter des modifications pertinentes avant de d\u00e9velopper votre activit\u00e9.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Comment se pr\u00e9parer \u00e0 un salon des animaux de compagnie \ud83d\udc3e<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Se pr\u00e9parer \u00e0 un salon animalier ne se r\u00e9sume pas \u00e0 pr\u00e9senter ses produits\u00a0; c\u2019est aussi une question de strat\u00e9gie, de pr\u00e9sentation et de r\u00e9seautage. Une participation r\u00e9ussie peut vous permettre d\u2019attirer l\u2019attention des propri\u00e9taires d\u2019animaleries, des distributeurs et m\u00eame des grandes cha\u00eenes nationales.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Voici comment se pr\u00e9parer comme un pro\u00a0:<\/span><\/p>\n<h3><b>1. Connaissez votre public<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Avant de participer \u00e0 un salon animalier, prenez le temps de vous renseigner sur les participants. Vous adressez-vous \u00e0 des animaleries locales, \u00e0 de grandes enseignes ou \u00e0 des acheteurs internationaux\u00a0? Adaptez vos supports de communication et votre argumentaire \u00e0 votre public. Comme le souligne Jen Mauro, experte du secteur\u2026 <\/span><a href=\"https:\/\/citydogmediagroup.com\/how-to-get-your-product-in-pet-stores\/\"><span style=\"font-weight: 400;\">Magazine CityDog<\/span><\/a><span style=\"font-weight: 400;\">\u00ab Les d\u00e9taillants veulent savoir comment votre produit aidera leurs clients et leur entreprise, et pas seulement \u00e0 quel point il est mignon. \u00bb<\/span><\/p>\n<h3><b>2. Ayez un affichage clair et professionnel<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Votre stand est la vitrine de votre marque. Veillez \u00e0 un agencement soign\u00e9, professionnel et visuellement coh\u00e9rent. Exploitez l&#039;espace vertical, utilisez une signal\u00e9tique attrayante et proposez des \u00e9chantillons ou des d\u00e9monstrations de produits si possible. Des marques comme The Foggy Dog et Chews Happiness ont su capter l&#039;attention des distributeurs en misant sur une identit\u00e9 visuelle forte qui raconte une histoire.<\/span><\/p>\n<h3><b>3. Imprimez les documents appropri\u00e9s<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Les d\u00e9taillants et les acheteurs veulent repartir avec quelque chose. Pr\u00e9parez des fiches produits, des cartes de visite, des informations sur les prix et m\u00eame des catalogues. Assurez-vous que vos supports indiquent clairement\u00a0:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Prix de gros<\/span>&nbsp;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Quantit\u00e9s minimales de commande<\/span>&nbsp;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">D\u00e9tails d&#039;exp\u00e9dition<\/span>&nbsp;<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Informations de contact<\/span>&nbsp;<\/li>\n<\/ul>\n<h3><b>4. Entra\u00eenez-vous \u00e0 pr\u00e9senter votre argumentaire.<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Vous allez beaucoup parler, alors pr\u00e9parez un argumentaire court, convivial et assur\u00e9. Entra\u00eenez-vous \u00e0 pr\u00e9senter votre marque et ses principaux atouts en moins de 30 secondes. Mettez l&#039;accent sur ce qui rend votre produit unique et digne d&#039;\u00eatre mis en avant.<\/span><\/p>\n<h3><b>5. \u00c9tablissez des relations, pas seulement des ventes.<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Un salon des animaux de compagnie n&#039;est pas qu&#039;un simple \u00e9v\u00e9nement commercial ponctuel\u00a0; c&#039;est une occasion de nouer des partenariats durables. <\/span><a href=\"https:\/\/citydogmediagroup.com\/how-to-get-your-product-in-pet-stores\/\"><span style=\"font-weight: 400;\">Groupe m\u00e9dia CityDog<\/span><\/a><span style=\"font-weight: 400;\"> Comme le souligne un porte-parole, de nombreuses marques ont connu un succ\u00e8s durable en consid\u00e9rant ces \u00e9v\u00e9nements comme des occasions d&#039;\u00e9couter, d&#039;apprendre et de r\u00e9seauter, plut\u00f4t que de simplement vendre.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab On ne sait jamais qui va passer par l\u00e0 \u2014 soyez pr\u00eat \u00e0 donner le meilleur de vous-m\u00eame chaque jour \u00bb, d\u00e9clare un repr\u00e9sentant de Chews Happiness.<\/span><\/p>\n<h3><b>6. Assurez un suivi rapide<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Apr\u00e8s l&#039;\u00e9v\u00e9nement, assurez-vous de relancer chaque contact. Envoyez un courriel de remerciement accompagn\u00e9 d&#039;une version num\u00e9rique de vos documents, r\u00e9pondez aux questions et personnalisez votre approche. Cela vous permettra de rester pr\u00e9sent \u00e0 l&#039;esprit de vos interlocuteurs et t\u00e9moignera de votre professionnalisme.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Pr\u00eat \u00e0 participer \u00e0 un salon des animaux de compagnie et \u00e0 d\u00e9velopper votre marque ?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u00c0 <a href=\"https:\/\/interpetvietnam.com\/fr\/\">InterPet Expo Vietnam<\/a>Nous avons \u00e0 c\u0153ur d&#039;aider les marques pour animaux de compagnie, nouvelles ou en pleine croissance, \u00e0 se faire conna\u00eetre. Que vous lanciez votre premier produit ou que vous enrichissiez votre gamme, notre salon des animaux de compagnie vous offre la visibilit\u00e9 dont vous avez besoin.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vous rencontrerez de vrais commer\u00e7ants, entendrez de vrais t\u00e9moignages et \u00e9changerez avec des passionn\u00e9s d&#039;animaux comme vous. Bien plus qu&#039;un simple stand, c&#039;est une v\u00e9ritable opportunit\u00e9 de concr\u00e9tiser votre r\u00eave.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rejoignez-nous \u00e0 la prochaine <a href=\"https:\/\/interpetvietnam.com\/fr\/\">InterPet Expo Vietnam<\/a> Faites conna\u00eetre votre marque et laissez-la s&#039;exprimer. Ce pourrait \u00eatre le premier pas vers la distribution de votre produit dans les animaleries de tout le pays.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">R\u00e9servez votre stand d\u00e8s aujourd&#039;hui et d\u00e9veloppons-nous ensemble.<\/span><\/p>\n<h2><b>\ud83d\udcda R\u00e9f\u00e9rences<\/b><\/h2>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Groupe m\u00e9dia CityDog.<\/b><span style=\"font-weight: 400;\"> \u00ab Comment faire en sorte que votre produit soit vendu dans les animaleries. \u00bb<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"> R\u00e9cup\u00e9r\u00e9 de\u00a0:<\/span><a href=\"https:\/\/citydogmediagroup.com\/how-to-get-your-product-in-pet-stores\/?utm_source=chatgpt.com\"> <span style=\"font-weight: 400;\">https:\/\/citydogmediagroup.com\/how-to-get-your-product-in-pet-stores\/<\/span><\/a>&nbsp;<\/li>\n<\/ol>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>The pet market is booming across Southeast Asia, and more people are entering the industry with new shops and product lines. But how do you get your product noticed? This guide shares how attending a pet fair can help you connect with retailers, get your product on store shelves, and prepare for success at pet expos with real insights from industry leaders.<\/p>","protected":false},"author":2,"featured_media":32202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1,106],"tags":[65,100,105],"event":[49],"class_list":["post-29408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-promote-interpetfest","tag-interpetfest","tag-petfair","tag-petshop","event-inter-petfest"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v26.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How a Pet Fair Can Help You Get Your Product Into Pet Shops - InterPet Expo Vietnam<\/title>\n<meta name=\"description\" content=\"Want your pet product in stores? 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